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Welcome to
ByShilpy
Smart strategy. Sharp words. Serious results.
Less process. More progress.
Hi, I’m Shilpy. Nice to meet you.
Ghosted by your last agency? Perfect. We’re going to get along just fine.
I started ByShilpy because I’ve seen what happens when great brands get buried under account managers, slide decks, and 17 Slack channels dedicated to nothing. Instead of being passed around like a group project no one wants to lead, here, you get ** ME!**
One person: extremely marketing-aware, dangerously online, obsessively consuming and creating content and using it to actually grow your business. Messaging. Positioning. Content. Campaigns. Strategy. Execution. Basically all the things that move the needle. You tell me where you're at. I’ll help you figure out what to say, how to say it, and where it'll make you money. One brain on the job. A smart one. (Said by more than my mom.)
Shilpy Chaturvedi
Marketing & Content Specialist
+91 8303169559
Email:
Location:
Mumbai, India
Phone:
EXPERIENCE
2025
Founder
ByShilpy
At ByShilpy, I partner with brands to create content that works. From social posts and website copy to sales decks, newsletters, LinkedIn strategy, paid ads, words, design, or results, you name it, I'll get it done.
2023-2025
Prof Jim Inc.
Sales Enablement Associate
Wore all the hats. Built social from scratch. Took LinkedIn from 2k to 20k. Ran paid ads. Made content that actually brought leads. Created very good videos. Organised HubSpot. Made a content calendar that was actually followed. Turned complex research into whitepapers. Did surveys to run market research, gathered insights, and rewrote website copy to make it sharper and more data-backed. Sat in on sales calls to understand what clients really needed to convert, and created content that helped close deals and bring in actual revenue. Was accidental QA, I guess. Got many performance bonuses. “Powerhouse Performance” award for turning around client content in record time. “Certificate of Excellence” for crossing 100K+ impressions. Recognition for beautiful, complex collateral that helped close a top-tier client. Most common Slack reaction to my work? Fire. All in a day’s work.
Social media Marketing co-ordinator
2021-2023
Marketing Project Manager
Step2Growth
Did a lot of everything. Created social posts to help the agency look sharp online. Took care of monthly newsletters, webinar emails, event logistics, and all things conference-related. For clients, I whipped up whatever marketing collateral was needed: social posts, whitepapers, reports, infographics, decks..you name it. If it had a deadline and needed to look good, it landed on my plate. And yes, it got done.
2018-2021
Assistant Manager
Levanza Food & Herbals
My first real taste of marketing (pun intended). Helped with social media posts, wrote for the website, and slowly figured out what "brand voice" even means. Also dabbled in sales content and training decks. Learned a lot.
EDUCATION
2023-2024
Advanced Programme in Marketing
Indian Institute of Management, Calcutta
Spent a year nerding out over brand positioning, consumer behavior, digital strategy, and marketing analytics..with real-world case studies and sharp-as-ever professors keeping me on my toes. Walked out with a sharper brain (and a lot more slides).
2013-2017
Dr. D. Y. Patil Vidyapeeth, Pune
Did what most Indian kids do: became an engineer. During college, wrote for ResearchMatters.com for ₹5 a word to fund random vacations. Took dense research, turned it into bite-sized articles. Wrote some of my own too. Realized labs didn’t give me what writing did. Clarity. Flow. Some weird joy. Still did pharma internships, just to be sure. Broke up with pipettes. Made up with marketing. Haven’t looked back.
Bachelor's Degree
2010-2012
Little Flower School, Gorakhpur
(11th & 12th)
Intermediate Education
Met biotech. Fell hard. Thought it was the one, only to realize later it was a classic first love story: intense, short-lived, and character building.
1999-2010
Mount Carmel School, Gorakhpur
(LKG to Class 10th)
High School
Top 10 in class. First to raise my hand for English debates, annual functions, or anything with a mic and a spotlight. Kathak graduate, trained in Hindustani classical music. Living proof that academics and art can, in fact, get along just fine.
SKILLS
Content Strategy
Copywriting & Storytelling
Market & User Research
Social Media Growth
Brand Voice & Messaging
Marketing Automation Tools
EXPERTISE
I'M A WORDSMITH
Good writing shouldn’t sound like writing. That’s my whole approach. Also, I spell-check and grammar-check. Thrice.
I'M A DESIGNER
I create beautiful designs that have a visual hierarchy. Also, that sells. Lots of opinions, real good taste.
I'M A STRATEGIST
But I don't say words like “synergy” unnecessarily. I just make your brand make sense online (and sound like a human).